Today I'm going to discuss the 5 things that make a website sell, and how to evaluate them.

Eye Grabbing and Professional Design

Your potential customers have many choices. They browse numerous sites but only take the next step and actually read web sites that get their attention (in a good way). First impressions mean everything when turning random visitors into paying customers. We might not like it but, your professionalism and straightforwardness creates their first impression of what you are marketing.

Now the good news: Great first impressions can be affordable if you ask the right questions. For some companies, an e Commerce website design template, with the right customizations can create a great first impression for under $1500. Just [make certain |Make sure that you check] that when you request a price it takes into account the 5 issues in this posting.

If you are in a competitive industry, visual (beauty, high end products, arts), or high end (legal, real estate), you might want to invest in a custom e-commerce web site design. Bids for an effective custom design generally range from $5,000 up to $25,000 depending on your business.

2. An Powerful Call to Action Depends On Good Straightforward Writing

An attractive eCommerce web site design is just the first step. Once you create an professional first impression, you have a brief time to transform that visitor into customer. Your business web site needs to be crafted to convince and make it straightforward for visitors to buy or sign up for more information. A powerful affordable e-commerce web site design must clearly explain what you offer, shows your phone number and email where visitors will look for it (we have the research, we know), and offer your potential customers something they need for free. When you hire a good web design team, they help you define what makes you different, write your messaging, and your competitive angle.

3. Swapping Value for their Contact Information

Over 50% of people searching the web are browsing for information or entertainment - when they browse your e-commerce web site don't have an immediate need but are researching for the future. Chances are they won’t know what they are missing out on until they see what you have to offer. You want them to select you when they decide to buy! How do you assure that they will remember you? Trade something they value in return for their email address.

This is without a doubt a critical neglected part of professional e-commerce websitedesign. Mastering this concept gives you a massive advantage over the competition. The first step is to understand what your customers want. We figure out what they want - and we give it to them!

For example, if you are a consultant "The fastest way to solve X (where X is their biggest problem)", or if you sell baby clothes, "Keeping Baby Safe: What You Need To Know About What is Under Your Sink" would make excellent topics. In the crowded market of real estate agents, "Buying in a Buyers Market - How To Find The Gems And Get The Best Deal" would certainly capture the attention of potential clients.

To be effective, these reports can't be canned information - they have to really address the concern of the visitor. Although writing them takes effort, it pays off rapidly when your sales go up dramatically. I have real estate client who made over $6,000,000 in three months because he developed a custom follow-up sequence.

4. Herding Paying Customers to Your Business Web Sitehairdresser

Having a eCommerce web design without people coming to it is like having shop on a deserted island. Wouldn't you rather be in the middle of everything? Us old-time online marketers know that like any sales and marketing, the Internet is a numbers game.

Many people don't think that creating a website that is easily seen in Yahoo! and Google is possible when building an affordable e commerce web site design. After working with hundreds of clients we know, you make more money more quickly when you build your site at the beginning for search engines rather than building a beautiful website then having to retrofit it for search.

5. Regular Maintenance Programs

What we love about an e-commerce website is that it makes money 24 hours a day 365 days a year. Every time you check you have money in your bank account or new leads in your mailbox. This work when you realize your web site needs maintenance at a regular interval to keep getting these results. Our customers generally know that monthly maintenance is a utility, like phone, power, or water service. Sure there is a monthly cost but you need it to keep the site going.

Maintenance programs for my clients cover three regular activities:

a.keeping the web site online and safe so it doesn't get hacked

b.making edits to the website to keep it current (because you are so busy managing your business you don't have time)]

c.constantly monitoring your your search engine rankings

When you understand your need for an affordable e-commerce web site design, be a good businessperson and make sure you get bids from designers who know about all five of these issues.