Pre-Launch is a term network marketing and direct sales companies use to denote a certain period of time at the beginning of their program used to promote their new business opportunity. The purpose of a pre-launch is to entice potential investors and business partners through one-time-offers and limited time only bonuses that will only be available during the pre-launch phase. The idea is to get the word out to the masses about the new opportunity as quickly and efficiently as possible, so the business can get off to a good start.

All of this sounds great for the company, but is it a good idea for you? There are several factors to take into account when considering joining a business during their pre-launch period. For many people the idea of starting in on a "ground floor opportunity" is exciting and promising and, in many ways it is. Just like in any company, if you invest in it right out of the gate and it becomes a multi-billion dollar money making machine, you will be a very wealthy person because you were in the right place at the right time with the initiative to do something about it. However, if you are the type of person who goes around investing in every single new mom-and-pop shop that opens up you will probably go broke rather quickly, as most small businesses never make it out of the tumultuous first few years.

It is the same in our industry. Discretion is the key word here. The last thing you want to do is start throwing your money at every "Pre-Launch Opportunity" that pops up on your computer screen. As with anything, you want to evaluate the company, its actual chance at success and your chance at being successful as a part of it. Take a look at their product and their mission. What are the company’s goals and are those goals you have for yourself? Do you feel comfortable sharing this with other people, moreover could you feel great about sharing their products and vision with others?

Does the company have a chance at success? Who’s running the show and do they know what they’re doing? What is their product; does it have a chance at standing out in the highly competitive marketplace? What does their business model look like? Business models in this industry are just as important as the products they are backing. Most people are looking for a great compensation plan first; they want something that they can leverage and make a large income on with little effort. Without an outstanding compensation plan to market, it’s a risky endeavor.

And, finally, can you succeed in this business? What tools does the company have at your disposal to ensure that you personally do well? For beginners: is there an automated system in place to help you grow your business easily and effectively? For the experienced online marketer: do they have a way for you to plug in your automated system to work seamlessly with their program? Who would your upline be? Are they willing and able to give you the tools and resources you need to start building your business right away?

If your answers to these questions appear to be satisfactory and you feel comfortable with the investment, I say go for it. Unfortunately, finding a company that has all of these factors built into it during its pre-launch stage is like finding a needle in a haystack. Where do you even begin? Luckily for myself, I almost stumbled onto just such a company a few days ago. They are a decade old company, so their product is all but perfected, and already endorsed by some of the top physicians and mass media in America! Dr. Phil, Tyra Banks and Dateline just to name a few. They are financially stable and secure. But, because of their passion for what they do, and their dream to bring it to as many families as possible, they have decided to open up their company to the direct sales industry and – they are in Pre-Launch. During pre-launch they are giving away over $11,000 in bonuses to EVERY person who joins now. These bonuses include a lead generating system and training on how to use it so that with absolutely no experience you can start building your business immediately and earn commissions your first week.

With all of the excitement, possibility and incentive to join as a brand new company, and all the security and establishment of an older company – this opportunity is absolutely the best of both worlds. If you’ve been looking for a Pre-Launch business you need to take a look at this great company before it’s too late! You are in the right place at the right time. Do you have the initiative to take advantage of it?